Mayor Buckhorn to Hold Scavenger Hunt to Celebrate Foursquare Day in Tampa - New City initiative that integrates Foursquare to also be announced

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Mayor Bob Buckhorn will kick-off a scavenger hunt today, Foursquare Day, April 16 at 2:30 p.m. and will later proclaim the winner “Foursquare Mayor of Tampa.” Mayor Buckhorn will meet scavenger hunt participants in Curtis Hixon Waterfront Park on the Riverwalk at 2:30 p.m. today, Monday, April 16. He will also discuss a new city initiative that integrates Foursquare check-ins with the master plan.

Scavenger hunt participants will be given an initial clue, which will lead them to the locations of keys hidden in various downtown attractions and businesses. Additionally, the clues will be tweeted from the City of Tampa Twitter account (@CityofTampa). Participants can work as individuals or teams to decode the clues that will lead them around Tampa’s urban core and closer to the ultimate prize – being officially proclaimed “Foursquare Mayor of Tampa” by Mayor Buckhorn himself. Winners will receive the official, signed copy of the proclamation as well as official Foursquare promotional items.

The mayor will present the winning team or individual with the official proclamation in the Mayor’s Office Conference Room, located on the first floor of 306 East Jackson Street.

Background: Foursquare Day was founded in Tampa by Nathan Bonilla-Warford in 2010. Foursquare is not only an easy way to promote a business, but it is free, making it an affordable option to add to a marketing program.

Mayor Buckhorn has embraced Foursquare as a way to promote local Tampa businesses. Late last year, he launched a Foursquare page of his own ( including lists and tips at some of his favorite spots.